The new logo of the Ancient Open-Air Theatre
What’s in a comma?[pullquote]Many of us in The Park gave up separating adjectives with commas decades ago. We took some time with it because we didn’t want to shock our supporters. But the theatre is ancient and it doesn’t need archaic grammar to tell us that twice.”—Carlota Tuatara, head of the Ancient Open-Air Theatre[/pullquote]
More than you might realize, says the head of The Park’s oldest theatre.
In an interview with The Mammalian Daily this week, Carlota Tuatara, head of the Ancient Open-Air Theatre—or AOAT, as it will be known in some circles—explained the recent rebranding of The Park’s most revered venue.
“You might not think that it makes a difference, but it does, and it’s a huge difference,” Tuatara said. “That comma is redundant and never should have been put in the theatre’s name in the first place.”
Tuatara and her board of directors contend that the comma’s position after the word “ancient” is grammatically “archaic.”
“Many of us in The Park gave up separating adjectives with commas decades ago. We took some time with it because we didn’t want to shock our supporters. But the theatre is ancient and it doesn’t need archaic grammar to tell us that twice,” she said.
As for the theatre’s new logo, Tuatara says they looked for “simplicity above all.”
“This theatre was built to be functional and to last. We wanted a logo that said that loud and clear. ‘Here’s the stage. Here are the seats.’ We pored through thousands of submissions before we decided on the one that really spoke to us,” she said.
So, what else will be changing at the AOAT?
While Tuatara was coy about any further changes, she was effusive about the possibilities the future holds.
“We took this theatre from classic drama to the Toe-Hair Contest and huge, multi-artist concerts. We’ve done wonders over the years, making it relevant to the daily life of Park residents and we’re looking to build on that success in the future,” she said.
